Reach Over 50 Million Auto Enthusiasts Across the Carbon Media Network
Carbon Media Writers - January 20, 2023
Carbon Media has tapped into one of the world’s largest active in-market automotive audiences with its owned & operated sites. Reaching over 50 million automotive enthusiasts per month across more than 750 sites, we are helping people make confident automotive purchase decisions by connecting them to experts & influencers and providing them with information about different vehicles. The company’s platform helps people get the latest news on their favorite car models and also allows them to explore different vehicles and find out which ones suit their needs.
According to Comscore, Carbon Media is the 4th ranked in media property in the U.S. when it comes to reaching users looking to purchase an automobile within the next six months. Unlike just any other audience, these are engaged and active consumers who are actively in-market for a car. Carbon media’s ability to reach and engage this highly motivated target groups makes it an effective platform for brands to increase their purchase consideration. The company provides content that appeals to users in different stages of the automotive purchasing cycle, thereby catering to both those just beginning their journey and those ready to make and investment decision. With Carbon Media, brands can capture the attention of potential customers throughout their journey, helping them drive maximum ROI and customer satisfaction.
Carbon Media is #1 in Comscore for users who are shopping for auto aftermarket parts. Our audience is ideal for brands who are looking to maximize their return on advertising spend with high conversion rates. By targeting our audience, retailers can reach out to customers who are looking for ways to customize their cars with the best performance and aesthetic parts possible. By connecting with users via our automotive sites, brands have access to an audience that’s knowledgeable about the automotive industry and desires the best products available at a great price.
Autoguide.com, our flagship automotive site, reaches 2.5 million users monthly. Last year, our audience grew 28% year-over-year, demonstrating the demand for our informative and comprehensive automotive coverage. Autoguide.com is an ideal platform for marketers who want to reach their target audience in an engaging and authoritative way. We offer a unique range of content opportunities that help marketers build brand equity while connecting with an engaged audience on the topics they care about most.
Connect with us today to find out how we can help your brand.